L.J. Institute of Management Studies (LJIMS) was established in the year 2001 under the aegis of Lok Jagruti Kendra Trust to conduct a two- year full-time MBA programme. It strives to create professionals who will lead the economy to a better tomorrow by path of ethics and vision. L.J. Institute of Management Studies (LJIMS) is a postgraduate center of Gujarat University and the programme is approved by the All India Council of Technical Education (AICTE). The vision is to give the market professionals who are self- reliant and are ready to face any real world situation.